Our Investment Approach
We bring our humanity to work and invest in entrepreneurs who do the same
We believe business has a vital role to play in solving the world’s most pressing problems, from inequality to climate change. To help more businesses realize that potential, we invest in companies that share our commitment to achieving impact as well as business success – to doing good and doing well. Our portfolio companies’ social and environmental missions are embedded in their revenue models, decision-making processes, and company cultures.
We focus on
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Founders’ values and commitment to driving social or environmental change are at the heart of how we evaluate potential investments. We seek entrepreneurs who combine exceptional leadership and business capabilities with unique perspectives and approaches, grounded in their lived experience and expressed in their venture’s purpose.
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Connecting with entrepreneurs through honest conversations and shoulder-to-shoulder collaboration, we relish opportunities to roll up our sleeves in the tough moments and celebrate successes together. We build meaningful relationships grounded in shared purpose.
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Supplying an unmet need. Sparking a change in behaviour. Providing a solution to a stubborn problem. We seek businesses with the potential for catalytic impact: scalable change that shifts systems, fuels growth, and changes the landscape. We look for opportunities to drive change that might not happen otherwise.
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We typically make strong, sustained commitments, investing with a long-term perspective on individual businesses and on the business of social change. We want entrepreneurs to be able to focus on building sustainably without pressure to compromise to deliver short-term gains.
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We work closely with the companies we invest in to track both their financial results and their social or environmental impact [link to IMM on Resources page], and to scale their success on both dimensions.
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We’re relationship people, and our portfolio is a community. We facilitate connections – both formally and informally – among the companies we invest in because it accelerates learning, enjoyment and success for everyone.
